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Welcome to our world of produce

Get to know our dedicated farmers, growers, producers and exclusive partners as we explore their New Zealand farms and locally grown produce. Whether it is communicating first-hand information from these talented folks or sharing the stories behind the produce you receive. Our goal is to take you on the road of discovery with all things food.

The food industry is ever-changing with new produce entering the market and food trends occurring in New Zealand. We are not only passionate about these discoveries but value the genuine stories behind the people, their dedication and the food they supply to us.

Join us as we share our 20 years of industry knowledge and the continual discovery in all things food.

At The Produce Company, we know that exceptional dishes start with exceptional ingredients. That’s why we’re proud to partner with Southern Fresh, one of New Zealand’s most innovative and reliable growers of premium produce.

Why Southern Fresh Is a Chef’s Best Friend

For chefs, every plate is a reflection of passion, precision, and purpose. Southern Fresh understands this deeply. Their commitment to quality begins at the seed and continues through every stage of growth, ensuring that every wild rocket leaf, baby carrot, and baby beetroot, meets the highest standards.

Using advanced growing techniques like hydroponics, Southern Fresh delivers consistent, fresh produce all year round. This means chefs across New Zealand can rely on vibrant, flavourful ingredients—no matter the season.

Innovation Meets Sustainability

Southern Fresh’s hydroponic systems not only produce exceptional quality but also support sustainable farming practices. By reducing water usage and eliminating the need for soil, they’re helping shape the future of farming in Aotearoa.

Their dedication to innovation ensures that commercial kitchens can access a wide range of fresh herbs and greens that are clean, safe, and bursting with flavour—perfect for elevating any dish.

A Partnership Built on Trust and Quality

At The Produce Company, we choose our suppliers with care. Southern Fresh has earned our trust through years of consistent excellence, and we’re proud to bring their produce to chefs and hospitality professionals across New Zealand.

Whether you're plating up a seasonal special or crafting a signature dish, you can count on Southern Fresh’s produce to deliver the freshness, reliability, and taste your kitchen demands.

Shop Southern Fresh Products now –

Baby Carrots

Baby Beetroot

Wild Rocket

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